Reporting and dashboards
OOH Reporting and Customizable Dashboards
Give every role a dashboard that answers their questions immediately — and take your data into any analytics package you like, including Excel, with no waiting on your software provider to build a report for you.
The problem this solves
When numbers are assembled by exporting from several systems, reporting is always retrospective and nobody fully trusts the result.
Because Ad Manager Connect holds campaigns, inventory, fieldwork and billing together, dashboards reflect the current state of the business rather than last month's export.
Just as importantly, the data is yours and it is open. Rather than being limited to what appears on a dashboard, you can pull Ad Manager Connect data straight into Excel, Power BI, Tableau or whichever analytics and BI tools your team already uses — no support ticket, no waiting for the solutions provider to build the report for you.
Feature highlights
- Customizable role-based dashboards
- Occupancy and utilization views
- Revenue pacing against prior periods
- Yield variance by advertising face
- Recurring invoice and overdue tracking
- Site visit and field activity summaries
- Campaign activity counts
- One connected data set behind every figure
- Open data access for Excel, Power BI, Tableau and other analytics tools
- No dependency on your software provider to build a report
How reporting works
- STEP 01
Choose what each role sees
Assemble dashboard panels for the metrics a role needs — occupancy, invoices, site visits, campaign counts.
- STEP 02
Watch it update
Panels reflect the same records the rest of the platform uses, so figures move as the business does.
- STEP 03
Dig into performance
Review yield, revenue pacing and variance by advertising face to guide pricing and inventory decisions.
- STEP 04
Take the data anywhere
Pull the same data into Excel, Power BI, Tableau or your own warehouse and build whatever analysis you want, on your own schedule.
Benefits by role
Executives
Track pacing, yield and occupancy without waiting for a monthly pack.
Sales management
See where the book of business stands and where inventory is under-sold.
Operations
Monitor pending, overdue and completed site visits.
Accounting
Watch recurring invoices, overdue balances and upcoming billing.
Campaign managers
Check fulfillment progress across active campaigns.
Yield and pricing
Compare performance by face against historical benchmarks.
Related platform features
Accounting & Invoicing
Financial data behind the dashboards.
View featureVisual Charting
The scheduling detail behind occupancy figures.
View featurePlatform Overview
How the connected platform fits together.
View feature
Frequently Asked Questions
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See how Ad Manager Connect can centralize your inventory, campaigns, proposals, field operations, accounting, and reporting.